Jack in the Box® is introducing Kansas City to its original food truck at the Kansas City Renaissance Festival on Saturday, August 28th and 29th. The Jack Munchie Mobile is a custom-built mobile restaurant that can serve a selection of Jack in the Box favorites including Jumbo Jack® burgers with cheese, Seasoned Curly Fries, Tacos, and Real Ice Cream Shakes. In the coming weeks, the 33’ food truck will offer free products at local community events and will be sampling its abbreviated menu to guests.
The Jack Munchie Mobile will be at events around Kansas City to support Jack in the Box’s continual commitment to community outreach and support. “Jack in the Box is excited to bring a few of your favorite foods to local events in the Kansas City area. We are also thrilled to introduce our food to Kansas City residents who may not know us yet,” said Montey Dunn, senior regional marketing manager for Jack in the Box.
People of Kansas City can catch where the Jack Munchie Mobile is stopping next by visiting Facebook.com/MunchieMobile or follow @MunchieMobile on Twitter.
About Jack in the Box Inc. Jack in the Box Inc. (NASDAQ: JACK), based in San Diego, is a restaurant company that operates and franchises Jack in the Box® restaurants, one of the nation’s largest hamburger chains, with more than 2,200 restaurants in 21 states. Additionally, through a wholly owned subsidiary, the company operates and franchises Qdoba Mexican Grill®, a leader in fast-casual dining, with approximately 600 restaurants in 45 states, the District of Columbia and Canada. For more information on Jack in the Box and Qdoba, including franchising opportunities, visit www.jackinthebox.com or www.qdoba.com.
About Beyond Traditional
The Jack Munchie Mobile was created by Beyond Traditional, which is entering its fourth year of managing multi-state food sampling tours for Jack in the Box. Beyond Traditional is an award-winning, full-service alternative advertising agency that excels in alternative media, creative design and experiential marketing. Since its foundation in 2005, Beyond Traditional has used its expert use and knowledge of unconventional platforms and mediums to produce results for clients from a variety of industries—including food & beverage, nonprofit, apparel and technology.
For more information, please visit www.BeyondTraditional.com.